West Midlands Culture Programme for London 2012: the impact so far

Two people jumping in the airThe West Midlands Culture Programme for London 2012 (WMCPforL2012) has attracted a total audience of just under a quarter of a million people (220,000), according to a report (pdf, 1.5mb) launched by the West Midlands Cultural Observatory this month. That’s around two and a half Wembley Stadiums full of people for those of you that like to visualise these things!

In the first of a series of reports, West Midlands Culture Programme for London 2012: An evaluation of impact (2008-2010) (pdf, 1.5mb) presents evidence associated with:

  • The social and economic impact of the programme to date
  • The extent and value of media coverage that for the programme
  • The programme’s impact on the capacity of the West Midlands cultural sector
  • Changes in peoples’ perception of the region and its cultural offer (having taking part in programme activities and events)

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